User behavior on the site is analyzed, such as the pages he visits and the activities he performs. Analytics tools such as Google Analytics are used to understand user behavior and identify points that can be improved to increase conversion.

The user experience is improved through changes in the site design and user experience to make it more intuitive, clear, and attractive. Landing pages, user interfaces, and interaction elements can be improved to encourage users to take desired actions.

A/B tests are conducted to test different versions of website pages or different elements to determine the most effective version in increasing the conversion rate. The results are compared and successful changes are approved.

The content on the site is improved so that it is more attractive and informative for visitors. This includes writing catchy headlines, useful and persuasive content, and using text and images strategically to influence action

If the site offers services or products that require payment, improving and simplifying the payment process can increase the conversion rate. Easy and secure payment methods can be used and the payment process interface can be improved.